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Unpublish

Unpublishing removes a page from its live publishing path or clears the connection between the page and its published URL.

Use unpublishing when a page should no longer be publicly available, when a campaign has ended, or when you need to free a slug for a different page.

When to unpublish a page​

Unpublish a page when:

  • A campaign has ended.
  • A page was published by mistake.
  • The page contains outdated information.
  • You need to replace a page at the same slug.
  • A test page should not remain public.
  • You are cleaning up old funnel steps.

Before you unpublish​

Check whether the live URL is used in:

  • Ads
  • Email campaigns
  • SMS campaigns
  • Social posts
  • QR codes
  • Affiliate links
  • Webhooks or integrations
  • Team documents
  • Thank-you page redirects

If traffic is still active, unpublishing can interrupt the visitor journey.

Unpublish a page​

  1. Open the area where your pages are listed.
  2. Select the published page.
  3. Choose the unpublish action.
  4. Confirm the action.
  5. Test the old URL.
  6. Update ads, links, or redirects if needed.

Depending on your account setup, unpublishing may be available as an individual page action or as a bulk action for selected published pages.

Bulk unpublishing​

Bulk unpublishing can help when you need to remove multiple published pages at once.

Use it carefully. Before bulk unpublishing, confirm:

  • Every selected page should go offline.
  • No active paid traffic points to those URLs.
  • No funnel step depends on those pages.
  • You have a plan to republish or redirect if needed.

Clearing published pages from a site​

Some site setups may include an option to clear published pages from a site.

This is stronger than unpublishing one page. It can affect multiple live paths under the same site.

Use this only when:

  • You understand which pages will be affected.
  • The campaign is finished.
  • You are intentionally resetting the site.
  • You have backed up or can republish required pages.

What happens after unpublishing​

After unpublishing:

  • The page may no longer have a live domain and slug.
  • The previous URL may stop loading the page.
  • The slug may become available for another page.
  • Ads and external links pointing to the URL may break.
  • Leads may stop coming from that page.

Best practices​

  • Never unpublish an active ad destination without pausing or updating ads first.
  • Export or review leads before removing important campaign pages.
  • Keep a record of old URLs for reporting.
  • Use clear naming so old pages are easy to identify.
  • Test the old URL after unpublishing.
  • Consider whether a replacement page or redirect is needed.

Frequently asked questions​

Can I republish a page after unpublishing?

Yes. You can publish the page again by selecting a site and slug.

Does unpublishing delete the page?

No. Unpublishing removes or clears the live publishing connection. Deleting the page is a separate action.

Why can I not delete a page?

Atomicat may require you to unpublish a live page before deleting it.

Can I unpublish multiple pages at once?

Some workflows support bulk unpublishing for selected published pages.